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What is Societal?

Societal® is an established indie clothing brand founded by Dean Jones in 2020. As a graphic design studio, Societal aims to address almost every social and environmental issue ranging from philosophy, politics, human rights, and social challenges. It offers our planet a voice that is more progressive and creatively reflects historical figures via the use of imagination. […]

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The Evolutionary Timeline of the Black Lives Matter Movement

The Evolutionary Timeline of the Black Lives Matter Movement

Black lives matter has seen a new wave of protests and demands for justice with the recent deaths of George Floyd, Breonna Taylor, and Ahmaud Arbery. With Black Lives Matter campaigning for justice and the elimination of systematic racism towards the Black community, the campaign has been going strong ever since 2013 when the first instance of […]

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What voters are wearing: A battle over dress codes

Elections now have a code of dress, too. The narrative is that polling places should be free from politicking in order for electors to cast their votes in peace so in order to encourage voters to vote without interruption, most states in the US now prohibit campaigning within a certain distance from a polling place. That could […]

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The Rise of Sustainable Streetwear in the UK

Dean Jones founder of Societal, started his ethical fashion journey several years ago. Like many things, it started in the most unexciting way: through a Google search. Dean browsed through websites of ethical streetwear brands. But even though he fell in love with many brands’ stories and their commitment to ethical labour and sustainability, there was one […]

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5 Reasons to Buy Sustainable Luxury Fashion

5 Reasons to Buy Sustainable Luxury Fashion

According to The Waste and Resources Action Programme (WRAP) – a charity that works with governments, businesses and communities to improve resource efficiency – approximately £140m worth of clothing goes into landfill each year. But this has largely been ignored when environmental consequences of global warming or degradation are considered until now. The fashion industry emits more carbon dioxide than international […]

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