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What is Societal?

Societal® is an established indie clothing brand founded by Dean Jones in 2020. As a graphic design studio, Societal aims to address almost every social and environmental issue ranging from philosophy, politics, human rights, and social challenges. It offers our planet a voice that is more progressive and creatively reflects historical figures via the use of imagination. […]

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The Ability of Fashion to Affect Politics and Society

The Ability of Fashion to Affect Politics and Society

Fashion and politics have been intertwined for thousands of years. From the purple stripes that adorned the togas of Roman senators to the ‘BLM’ printed on political T-shirts today, fashion has been a way to express status, political opinions, and views on society. Who could forget Lady Gaga’s famous meat dress that she wore to […]

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What Does It Mean in the 21st Century for Fashion to Be Political?

What Does It Mean in the 21st Century for Fashion to Be Political?

In the words of Miranda Priestley a character in Lauren Weisberger’s 2003 novel ‘The Devil Wears Prada a 2006 American comedy-drama film directed by David Frankel and produced by Wendy Finerman’ there is no such thing as fashion neutrality. In essence that means even if you decide not to broaden your wardrobe horizon and follow a particular […]

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Political Streetwear – Is It Making A Comeback?

Political Streetwear – Is It Making A Comeback? by Societal Store Dec 30, 2020 Political Streetwear – Is It Making A Comeback?

In the current tumultuous political climate, particularly surrounding the 2020 election cycle, the politically engaged are enraged, and they are unapologetically incorporating their politics into their wardrobe. This type of political activism is not a new phenomenon. For decades, passionate members of politically charged movements have quite literally worn their politics on their sleeves, donning […]

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Politics and Fashion

One peculiar trait common to big communities and social movements is the creation and advancement of structural, organizational principles for all group members in conformity with their dress system. The only people who can solve societal problems and demands are those who are versed in the delivery of social control services. These people are in […]

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The Powerful Relationship Between Fashion and Activism

The Powerful Relationship Between Fashion and Activism

The world of clothing and fashion goes back as far as any history book and tells a story about mankind. Many modern influential figures use the way they dress and subtle touches to send a very powerful message to their audience. In many regards, the clothes we wear say much more than what can be […]

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Pink Emerges as a Political Protest Colour for 2020

Pink Emerges as a Political Protest Colour for 2020

Get ready for the trendy new trend in the world of fashion. No, it’s not another high street dress that leads directly to pseudo-slave labor. Instead, it is a set that symbolises, sacrifices and leads to a more ethical future and also contains a sharp political message, to the groan of some and the delight […]

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Fashion is always and will forever be about making a statement

Fashion is always and will forever be about making a statement

Now, many companies and individuals are focusing on making a statement with their clothing, not about themselves but the world around them. Political t-shirts and political fashion is moving its way from the red carpet of the Oscar “Time’s Up” movement and the halls of Congressional Democrats arriving at the State of the Union in all white, […]

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